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Radar Location Infrastructure

website·Indexed 38 days ago

https://radar.com/

Location infrastructure and intelligence providing tools for fraud prevention and operational optimization for Fortune 500 companies and high-growth startups.

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What's inside Radar

  1. Overview of Radar Location Infrastructure

    Radar provides location infrastructure and intelligence consisting of two core groups: Geofencing and Maps. The platform uses real-time location and device signals to enable brands to create frictionless customer experiences, fight fraud, and optimize operations.

  2. Drive Customer Engagement with Radar Engage

    Radar Engage is a location-based marketing tool that uses the standard Radar SDK to trigger push notifications or in-app messages based on real-time location signals. It can be used to:

    • Send proximity-based offers when users enter a geofence or visit a high-intent location.
    • Prompt loyalty redemptions inside a store.
    • Perform competitor conquesting by detecting when customers enter a rival's location.
    • Build audience segments based on location history (past visits, dwell time, competitor visits).
    • Integrate with marketing stacks like Braze, Airship, or Salesforce Marketing Cloud by firing location events.

  3. Prevent Fraud and Ensure Geo-Compliance with Radar Protect

    Radar Protect is a fraud detection and geo-compliance solution that operates at the SDK level on iOS and Android. It combines GPS, Wi-Fi, IP, Bluetooth, and sensor data to verify a user's physical location, making it more resilient than IP geolocation (which can be bypassed by VPNs or proxies). Key capabilities include:

    • Detecting location spoofing and VPN use.
    • Identifying account takeovers via 'impossible travel' and multi-device jumping.
    • Stopping bonus/promo abuse from shared physical locations or devices.
    • Confirming physical presence for geo-compliance before transactions.
    • Flagging cloned devices, device farms, and emulators via environment fingerprinting.

  4. Use Radar Maps as a Google Maps or Mapbox Alternative

    Radar Maps provides map tiles, styles, and APIs. It includes a suite of base maps with classic, light, dark, and satellite styles, along with search, geocoding, and routing APIs to create customizable map experiences.

  5. Implement Geofencing with Radar

    Radar provides an SDK for detecting when users enter, exit, or dwell in defined locations. It supports the creation of unlimited circle, polygon, and isochrone geofences with meter-level accuracy, designed for high battery efficiency on mobile devices.

  6. Optimize Logistics and Operations with Radar Optimize

    Radar Optimize is designed for operations teams managing pickup, delivery, workforce management, and fleet tracking. It provides real-time tracking of trips, workers, and vehicles with high accuracy and battery efficiency. Key features include:

    • Real-time ETAs and arrival signals to automate order prep and check-ins.
    • Anomaly detection for no-shows, long wait times, and delays.
    • Custom geofences, reports, and rules.
    • Data synchronization between Radar and external systems.