Krafon Help Documentation

website·Indexed 30 days ago

https://help.krafon.com

AI co-pilot for creators to plan, create, schedule, and grow social media presence. Features include Content Studio for rich editing, Autopilot for automated draft generation, Trend Radar, a visual Scheduler, Queues, and Analytics. Supports integrations with Instagram, Facebook, and LinkedIn, and includes a built-in lightweight CRM for lead management.

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What's inside Krafon

  1. Overview of Krafon AI co-pilot features

    Krafon is an AI-powered tool designed to help creators plan, create, schedule, and grow their social media presence. The platform is built around five core functional pillars:

    1. Create: Generate brand-tuned captions, hooks, and full posts via the Content Studio.
    2. Discover: Identify trends and content ideas.
    3. Schedule: Organize posts on a calendar or in a recurring queue using the Scheduler.
    4. Engage: Manage comments and messages across platforms from a unified inbox.
    5. Grow: Use analytics to track performance and optimize strategy.
  2. Overview of Krafon Autopilot

    Autopilot is a content generation feature that creates post drafts in a user's brand voice every night. Users review these drafts daily to approve, regenerate, or skip them. Approved drafts are sent to the Scheduler for final timing and publishing. Autopilot does not publish content automatically; it requires manual approval for every post.
  3. Automate social media posting with Queues

    Queues allow you to maintain a consistent posting rhythm by defining a cadence (e.g., daily at 9:00 AM) and filling slots with content. Krafon automatically publishes these posts in order according to the schedule. This is ideal for evergreen content and maintaining consistency without manually picking dates for every post. For posts requiring specific calendar dates and times, use the Scheduler instead.
  4. Access Krafon general utilities and dashboard

    General platform utilities include:

    • Dashboard: The primary home hub providing KPIs and quick actions upon login.
    • Free Tools: Standalone utilities available for general use.
  5. Configure AI brand intelligence in the AI Hub

    The AI Hub serves as the command center for Krafon's AI capabilities, allowing users to train the AI on their specific brand identity. Key features include:

    • Brand Brain: Used to teach Krafon the specific voice, tone, and target audience to ensure AI drafts remain on-brand.
    • Autopilot: Automates the planning and drafting of content on a recurring schedule.
    • Trend Radar: Identifies trending topics and formats relevant to the user's specific niche.
  6. Manage social media content using the Content Library

    The Content Library (located at /<workspace>/library) serves as a centralized repository for all content, including drafts, scheduled posts, queued posts, and published posts. It allows users to view all content in a single list, perform bulk edits, and recover accidentally deleted items via the Recycle Bin.
  7. Manage social conversations with Krafon Inbox

    The Krafon Inbox provides a unified thread view to read and reply to comments, mentions, and direct messages from connected accounts in one place. It is located at /<workspace>/inbox. Currently, comment sync primarily supports Meta platforms (Facebook and Instagram).

    Key features include:

    • Platform Badges: Identify the source platform of each message.
    • Sentiment Indicators: Visual cues to help triage the tone of incoming messages.
    • Status Tracking: Organize the queue using statuses: Open, Closed, and Snoozed.
    • AI-Assisted Replies: Generate draft responses that can be edited and approved before sending.
  8. Manage YouTube videos and analytics in Krafon

    Once connected, Krafon allows you to:

    • Upload videos to your channel (videos require approval before publishing).
    • Import channel and video analytics (such as views and engagement) directly into Krafon based on available YouTube API metrics.
  9. Configure workspace-wide general settings

    Manage settings that affect all users in the workspace at /<workspace>/settings/general. Available configurations include:

    • Workspace name: The label for the workspace across Krafon.
    • Description: A short note about the workspace.
    • Timezone: Used for scheduling and reporting.
    • Language / locale: The display language for the workspace.
    • Theme: Default light or dark mode for the workspace.
    • Date format: The display format for dates throughout the platform.
  10. Categorize and manage content using Tags

    Tags allow you to categorize content with color-coded labels at /<workspace>/tags. This enables grouping related posts across different platforms and dates, filtering the Content Library to specific sets of content, and performing bulk actions on tagged groups (such as rescheduling, moving to queue, or deleting) instead of selecting posts individually. A single post can have multiple tags (e.g., one for a client and one for a campaign).
  11. Understand Krafon sign-in methods

    Krafon uses passwordless authentication to eliminate the risk of leaked or guessed passwords. Supported sign-in methods include Google sign-in, Microsoft sign-in, and passwordless magic-links sent via email. Users can review their last login after signing in to verify account activity.
  12. Generate bulk content with AI Studio

    AI Studio is a bulk content generator located at /<workspace>/aicontent. It allows users to generate multiple draft posts for various platforms simultaneously. The AI utilizes the 'Brand Brain' to ensure the tone and style match the user's brand identity. All generated content is saved as drafts in the Content Library for review and editing before publishing.